Accelerating Innovation - Empowering Clients to Grow Their Business
Helping the world’s leading CPG, retail and healthcare companies transform insight into impact through innovative solutions and services
Innovate or perish. In today’s hypercompetitive environment, CPG, retail and healthcare companies must continuously invest in innovation to navigate the shifting sands of changing shopper attitudes. SymphonyIRI Group, Inc. provides the information, analytics, business intelligence, consulting services and expertise these companies leverage to embed innovation throughout their organizations. These capabilities empower transformative change across sales, marketing, merchandising, category and brand management, and shopper marketing that result in accelerated performance and growth. SymphonyIRI’s capabilities are supported by revolutionary technology platforms, the integration of unrivaled empirical information on markets, consumers and shoppers from virtually any source, and teams of experts highly experienced in implementing these solutions.
More than 95 percent of Fortune 100 CPG and retail companies turn to SymphonyIRI Group to accelerate innovation and growth within their organizations.